THE NEXT TIME someone tries to tell you newspapers are dying…or they’re not relevant…or they’re for old people…or they’re not a good advertising medium, show them this. Just show it to them. And then walk away. ‘Cause you don’t need to say anything.
I’M LOOKING FORWARD TO a busy travel year in 2013, doing presentations and workshops throughout the U. S. and Canada.
Among the offerings:
DESIGN 101: ALL BASICS. NO BULL: What with everything else they have to do to make their newspaper a success, it’s no wonder the publishers and editors at small newspapers let design slip lower on their list of priorities. Yet they know that good design is important to winning readers and advertisers. News Design 101 provides the training these publishers and editors need to help them with the design details—and offers them a new way of thinking about design that will make their work easier and faster.
A LICENSE TO PRINT MONEY: Ten no-cost, time-saving, revenue-generating design strategies you can use at your newspaper—now! Focusing on new design approaches guaranteed to help make money for your newspaper. It’s chock full of ideas that can help turn design elements and content into cold, hard cash. What publisher wouldn’t jump at that chance?
WHEN WRITE IS WRONG: A presentation guaranteed to help you do a better job of thinking, planning, directing, writing and designing. These tips and techniques can be used at even the smallest newspapers with even the smallest staffs because they go to the heart of the matter: Getting better writing as the bedrock upon which to construct better-directed and better-designed packages.
You can help me
get the word out!
PLEASE ADD a comment to this post, letting me know you’re interested in having your press association offer one or more of these workshops in the coming months. I’ll take your post and forward it to your state or provincial press group (please let me know which that is…or include your name and town in your post).
You comments will help me to convince those directors and coordinators that they’ll be doing a service for their members by adding one or more of these training sessions.
If you prefer, email me at firstname.lastname@example.org. Either way, please let me hear from you! Thanks.
I’VE POSTED THIS ONE before…but it’s too good not to share it again. It comes from follower Nahid Reed and here’s his note:
“You gave a workshop at a Free Paper conference many years back and have really made a difference in my work.
HERE’S NEWS that could be very important to you if you struggle with dyslexia—or you know someone who does.
It’s a new font family called Open-Dyslexic..and it’s free. You can download it here in regular, bold and italic styles.
Thanks to Rachel Courtney, Production Manager at the Las Cruces Bulletin, for sharing the word on this!